DOT loves joining the dots to help organisations win.

Raw data smarts matched with storytelling creates value that can be understood and actioned. We all come from one of these two worlds. Some of us are data scientists, some of us are creative storytellers. We build data products and undertake data service assignments globally. 

DOT loves cricket.

The MCG is not too big for the Blackcaps.
Below is a map of the 25 sixes hit by the Blackcaps in their Quarter Final and Semi Final.

Welcome to DOT

The storytelling data company. We create and market data products and undertake data service assignments across the globe.


At DOT we strive to make the complex world of data simple. Data, and data companies, have for too long drowned people in volume in order to sound smart. To us, the real smarts are to make and express data in the simplest way possible.


At DOT the only data we are interested in is the data that helps clients win. That to us is smart. Therefore, the products we create use the smartest data from any source we can get hold of and the smartest people from a variety of backgrounds provide the services.


People are attracted to beauty, so at DOT we strive to present data in the most beautiful possible way so that everyone can see, understand and get excited about data and get on with winning.

People are what make

DOT different.

We all come from one of two worlds. Some of us are data scientists, some of us are creative storytellers. The magic of DOT is in the collision between the two.

DOT is led by four partners and has a full team of data scientists and data engineers.

Dr. Paul Bracewell

Dr. Paul Bracewell is plenty accomplished; with award winning PhD research under his belt, numerous peer reviewed publications, as well as many years of growing and inspiring analytics professionals to solve business problems. It’s fair to say he’s the smartest guy we know. He leads the team that does all the slicing and dicing. He was most recently a General Manager at Dun and Bradstreet (600 employees). The rest of his CV is just as impressive.

Jason Wells

Jason has spent much of his professional career telling stories on behalf of ad agency Y&R. While there he led many of New Zealand’s most loved and trusted brands. Jason’s core ability is to glean insights, then turn ideas into action.

Mike Brough

Mike bridges the worlds of digital, data and marketing. He started his professional career with Accenture in New Zealand and London before working with Kiwibank and the New Zealand Post Group in a variety of General Management positions.

Matt West

Matt is a marketer/advertiser with a varied career to date. Time with Saatchi & Saatchi in New Zealand, then in Hong Kong leading the adidas account for Asia Pacific. He flicked to marketing, with a pyjama company in the UK, a health technology company in the Middle East and a Nike distribution company here in New Zealand.

Our Clients

DOT works globally with many large brands and blue chip companies across a variety of industries including Banking & Finance, Property, Utilities, Professional Sport, Government, Marketing & Advertising and Recruitment.